Short-Term Digital Marketing Program

Short-Term Digital Marketing Program at Kairos Canadian College

Kairos Canadian College is pleased to announce the launch of its short-term Digital Marketing program, designed for individuals seeking practical, up-to-date skills in today’s fast-evolving online business environment.

Program Content and Curriculum

The program covers essential topics in digital marketing, including:

Social Media Marketing – Strategies for Facebook, Instagram, LinkedIn, and TikTok to maximize brand engagement.
Search Engine Optimization (SEO) – Techniques for improving website visibility on Google and other search engines.
Pay-Per-Click (PPC) Advertising – Managing effective ad campaigns on Google Ads and social media platforms.
Email Marketing – Building and nurturing customer relationships through targeted campaigns.
Content Strategy – Planning and producing high-quality digital content that converts.
Analytics & Performance Measurement – Using Google Analytics and similar tools to track, analyze, and optimize marketing efforts.

Learning Resources

Participants will have access to a variety of high-quality learning resources, including:

Industry-Recognized Tools – Hands-on practice with Google Analytics, SEMrush, Canva, and Hootsuite.
Exclusive Reading Materials – Curated e-books and case studies from leading marketing publications.
Video Tutorials & Webinars – Pre-recorded and live sessions from marketing professionals across Canada.
Practical Templates & Frameworks – Ready-to-use checklists, campaign calendars, and strategy outlines.

Course Features

Expert Instructors – Learn directly from experienced marketing professionals with years of industry expertise.
Interactive Learning Environment – Group discussions, live Q&A sessions, and collaborative projects.
Real-World Case Studies – Analysis of successful and failed marketing campaigns to understand best practices and pitfalls.

Delivery Modes

The program is available in both in-person and online formats, offering flexibility for students in Canada and abroad.

Schedule

Start Date: October 14, 2025

Duration: 6 weeks

Class Hours: Tuesdays & Thursdays, 6:00 PM – 8:30 PM (Pacific Time)